Friends recommend dating
It’s a fun and effective way to bring people together for romance.
The target audience for the app are millennials in their mid-20s, fresh out of school, with untapped dating potential in their social networks.
The underlying concept of Spark Starter is undeniably popular among young singles. “The app is for everyone, whether you’re single or in a relationship,” said Tony Kramer, Founder and CEO of Spark Starter.
“We’ve brought the concept of matchmaking to online dating to help singles find the right person.” In 2009, Tony was 27 years old, single, and having a tough time with dating.
My college roommate met my twin brother in our sophomore year and fell in love with him. Ever since, she has been eager to return the favor and fix me up with anyone she can find in her Facebook friends.
A few weeks after her engagement, my soon-to-be sister-in-law showed me some pictures of a nerdy guy she worked with and asked if I thought he was cute. Lo and behold, he was sitting at my table at her wedding reception.
The algorithm relies primarily on personal endorsements to recommend matches between friends of friends.
Anyone can sign up for free and find dates for themselves or suggest dates for their friends.
“We’re getting input about what users think of themselves and also what their friends think of them,” Tony said, “so it’s really valuable for daters.On Spark Starter, date prospects benefit from getting a second opinion from someone who knows you well and can attest to your good qualities.Spark Starter is a socially powered dating app, so the more friends you have, the more matches you’ll receive, and the more active you are, the better your experience will be.Your friends can make a comment about a match or endorse your particular interests or qualities.So it’s not just you saying “Yeah, I’m totally generous” on your profile.
I politely pretended I didn’t know his name, age, religion, and dog’s name.